The effects of appropriateness of service contact personnel dress on customer expectations of service quality and purchase intention the moderating influences of involvement and gender

Bibliographic Details
Main Author: Shao, Chris Y. (-)
Other Authors: Baker, Julie, Wagner, Judy A.
Format: Book
Language:Inglés
Published: [S.l.] : [s.n.] 2006.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Business Research. Vol. 57 (2004)
Physical Description:p. [1164]-1176 ; 30 cm
Bibliography:Bibliogr.