Services marketing people, technology, strategy
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Upper Saddle River, New Jersey :
Pearson-Prentice Hall
cop. 2007.
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| Edition: | 6th ed |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002958089703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | XX, 648 p. : il. ; 26 cm |
|---|---|
| Bibliography: | Bibliogr. Índice |
| ISBN: | 9780132056762 |
