A dynamic model of customers' usage of services usage as an antecedent and consequence of satisfaction

Bibliographic Details
Main Author: Bolton, Ruth N. (-)
Corporate Author: Marketing Science Institute (-)
Other Authors: Lemon, Katherine N. (Katherine Newell)
Format: Book
Language:Inglés
Published: Cambridge, Massachusetts : Marketing Science Institute 1998.
Series:Report (Marketing Science Institute) ; 98,106.
Subjects:
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Description
Item Description:En la port.: Working Paper
Physical Description:VI, 42 p. : il. ; 28cm
Bibliography:Bibliogr.: p. 39-42