Competing for choice developing winning brand strategies
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
London :
Vola Press
2003.
|
| Edition: | 1st published in Great Britain |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002286639703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | 104 p. : il. ; 22 cm |
|---|---|
| Bibliography: | Bibliogr. |
| ISBN: | 9780954532819 |
