Management science in marketing

Bibliographic Details
Main Author: Montgomery, David B. (-)
Other Authors: Urban, Glen L.
Format: Book
Language:Inglés
Published: Englewood Cliffs, New Jersey : Prentice-Hall 1969.
Series:Prentice-Hall International Series in Management
Subjects:
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Description
Item Description:Indice
Physical Description:XIX, 375 p. ; 24 cm
Bibliography:Bibliogr.