Manual de AMA para la satisfacción del cliente

Bibliographic Details
Main Author: Dutka, Alan F. (-)
Corporate Author: American Marketing Association (-)
Format: Book
Language:Castellano
Published: Buenos Aires [etc.] : Granica 1998.
Series:Management (Granica)
Subjects:
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Description
Item Description:Indice
Traducción de: AMA handbook for customer satisfaction
Physical Description:279 p. ; 22 cm
Bibliography:Bibliogr.: p. 263-267
ISBN:9789506412609