Marketing mix
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Harlow [etc.] :
Pearson
cop. 2015.
|
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991001620989703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | "Compiled from, Principles of marketing, fifteenth edition, Philip Kotler and Gary Armstrong |
|---|---|
| Physical Description: | 273 p. : il. ; 27 cm |
| Bibliography: | Bibliogr. |
| ISBN: | 9781784477257 |
