La estrategia del océano azul cómo crear en el mercado espacios no disputados en los que la competencia sea irrelevante
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Castellano |
| Published: |
Barcelona :
Granica
2005.
|
| Series: | Management (Granica)
|
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991001373369703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Traducción de: Blue ocean strategy : how to create uncontested market space |
|---|---|
| Physical Description: | 254 p. ; 23 cm |
| Bibliography: | Bibliogr.: p. [247]-254 |
| ISBN: | 9788475774114 |
