A behavioral conception of retail image

Bibliographic Details
Main Author: Kunkel, John H. (-)
Other Authors: Berry, Leonard L.
Format: Book
Language:Indeterminado
Published: [S.l.] : [s.n.] 1968.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Marketing, v. 32 (1968)
Physical Description:p. 21-27 ; 27 cm
Bibliography:Bibliogr.