Strategic marketing for nonprofit organizations

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Andreasen, Alan R., 1934-
Format: Book
Language:Inglés
Published: Upper Saddle River, New Jersey : Prentice Hall 1996.
Edition:5th ed
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991001191039703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Indices
Physical Description:VII, 632 p. ; 25 cm
Bibliography:Bibliogr.
ISBN:9780132325479