Strategic marketing management cases
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Burr Ridge, Illinois [etc.] :
Irwin
1993.
|
| Edition: | 4th ed |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000860669703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Indice |
|---|---|
| Physical Description: | XVIII, 900 p. : il., gráf. ; 24 cm |
| ISBN: | 9780256105315 |
