Promotion a guide to effective promotional planning, strategies and executions
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
New York [etc.] :
John Wiley & Sons
1984.
|
| Series: | Ronald Series on Marketing Management
|
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000566399703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
Request an interlibrarian loan:
Email
| Item Description: | Indices |
|---|---|
| Physical Description: | XI, 281 p. ; 24 cm |
| Bibliography: | Bibliogr. |
| ISBN: | 9780471080602 |
