Representation of the elderly in advertising crisis or inconsequence?

Bibliographic Details
Main Author: Greco, Alan J. (-)
Format: Book
Language:Indeterminado
Published: [S.l.] : [s.n.] 1988.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Services Marketing, v. 2, n. 3 (1988)
Physical Description:p. 27-34 ; 30 cm
Bibliography:Bibliogr.: p. 33-34