Strategic Planning for Public Relations

The seventh edition of Strategic Planning for Public Relations continues its place as a leading text to guide students in developing successful public relations campaigns.

Detalles Bibliográficos
Autor principal: Silverman, Deborah A. (-)
Otros Autores: Smith, Ronald D.
Formato: Libro electrónico
Idioma:Inglés
Publicado: Oxford : Taylor & Francis Group 2024.
Edición:7th ed
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009869099906719
Descripción
Sumario:The seventh edition of Strategic Planning for Public Relations continues its place as a leading text to guide students in developing successful public relations campaigns.
Descripción Física:1 online resource (556 pages)
ISBN:9781003849513