Entrepreneur magazine's ultimate guide to Google Ads

"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics includ...

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Detalles Bibliográficos
Otros Autores: Marshall, Perry S., autor (autor), Todd, Bryan, autor, Rhodes, Mike, 1970- autor
Formato: Libro
Idioma:Inglés
Publicado: Irvine, CA : Entrepreneur Press [2020]
Edición:Sixth edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009850940206719
Descripción
Sumario:"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics include: bidding strategies using remarketing lists for search ads, new ad extension features, and automation capabilities using scripts"--
Notas:Inclou índex
Descripción Física:xx, 263 pàgines ; 26 cm
ISBN:9781599186733