Bed, bath & bankruptcy : lessons for senior leaders : research reveals that a focus on finances is no substitute for creating customer value when a company is struggling

Bed, bath & bankruptcy lessons for senior leaders : research reveals that a focus on finances is no substitute for creating customer value when a company is struggling

A survey of more than 1,600 Bed Bath & Beyond shoppers reveals why a business recovery strategy set in motion by a new management team in 2019 failed: The BB&B leadership team’s focus on cost cutting overlooked the importance of creating value for customers. The story of the retailer’s bankr...

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Detalles Bibliográficos
Otros Autores: Knowles, Jonathan, author (author), Baris, Russell, author, Hunsaker, B. Tom, author, Ettenson, Richard, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] : MIT Sloan Management Review 2023.
Edición:[First edition]
Materias:
Bed, Bath and Beyond (Firm)
Bankruptcy > Prevention.
Retail trade > Management.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009822925006719
Descripción
Sumario:A survey of more than 1,600 Bed Bath & Beyond shoppers reveals why a business recovery strategy set in motion by a new management team in 2019 failed: The BB&B leadership team’s focus on cost cutting overlooked the importance of creating value for customers. The story of the retailer’s bankruptcy is a cautionary tale for other businesses that are struggling to adapt and at risk of losing sight of customer value creation amid increased competition in a changing market.
Notas:Reprint #64440.
Descripción Física:1 online resource (9 pages) : illustrations

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