Marketing management : Indian cases

Marketing management Indian cases

Pearson’s Marketing Management: Indian Cases, 2nd Edition is a compilation of case studies by eminent Marketing Management academics and practitioners in India, who have specifically crafted and curated each case study for students of Marketing to delve, discuss, and understand the various concepts...

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Detalles Bibliográficos
Otros Autores: Gupta, Prachi, author (author), Aggarwal, Ashita, author, Majra, Hufrish, author, Jacob, Isaac, author, Jain, Varsha, author, Radha Krishna, G., author, Narang, Ritu, author, Venkatesh, Shanthi, author, A, Suresh Paul, author, Goswami, Susobhan, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Noida, India : Pearson [2024]
Edición:Second edition
Materias:
Marketing > India > Management.
Marketing > Management.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820520406719

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