Game Changer How Strategic Pricing Shapes Businesses, Markets, and Society
Game Changer by Jean-Manuel Izaret and Arnab Sinha offers a comprehensive guide on strategic pricing, revealing its critical role in shaping business success, market dynamics, and societal impact. The book provides a detailed framework for understanding and implementing pricing strategies, emphasizi...
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Formato: | Libro electrónico |
Idioma: | Inglés |
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Newark :
John Wiley & Sons, Incorporated
2023.
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Edición: | 1st ed |
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Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009770739006719 |