Capitalising on the Grey-haired Globetrotters Economic Aspects of Increasing Tourism among Older and Disabled People
This paper explores the impact of demographic trends on the market for tourism and considers how the economic power of older tourists is being – or could be – harnessed to maximise the potential both for visitors and domestic populations. The paper also suggests strategies to capitalise more effecti...
Autor principal: | |
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Formato: | Capítulo de libro electrónico |
Idioma: | Inglés |
Publicado: |
Paris :
OECD Publishing
2015.
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Colección: | International Transport Forum Discussion Papers,
no.2015/11. |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009705177306719 |
Sumario: | This paper explores the impact of demographic trends on the market for tourism and considers how the economic power of older tourists is being – or could be – harnessed to maximise the potential both for visitors and domestic populations. The paper also suggests strategies to capitalise more effectively on this significant and growing market for the benefit, not only of the tourism market but also for domestic populations. |
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Descripción Física: | 1 online resource (20 p. ) |