Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves

Viral loop from Facebook to Twitter, how today's smartest businesses grow themselves

From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.

Detalles Bibliográficos
Autor principal: Penenberg, Adam L. (-)
Formato: Grabación no musical
Idioma:Inglés
Publicado: Old Saybrook : Tantor Media 2009.
Materias:
Viral marketing.
Online social networks > Economic aspects.
Electronic commerce > Marketing.
Business > Computer network resources.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009657438206719
Descripción
Sumario:From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.
Notas:Downloadable audio file.
Title from: Title details screen.
Unabridged.
Duration: 10:22:30.
Descripción Física:1 online resource
ISBN:9781400193783

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