UX research : practical techniques for designing better products

UX research practical techniques for designing better products

One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is...

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Detalles Bibliográficos
Otros Autores: Nunnally, Brad, author (author), Farkas, David, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Beijing : O'Reilly 2016.
Edición:First edition
Materias:
Technology > Research.
Industrial design.
New products.
Design.
Engineering > Research.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631626106719
Tabla de Contenidos:
  • Pt. I. Introduction. The history of research
  • Pt. II. Planning and preparation. Good research starts with good questions
  • Quantitative research methods
  • Qualitative research methods
  • Choosing your methods
  • Logistics
  • Recruiting
  • Pt. III. Facilitating research. Making research happen
  • Managing people during research
  • Improv in research
  • Facilitating research
  • Debrief sessions
  • Pt. IV. Analysis and reporting. Making sense of the mess
  • Communicating insights
  • Getting the most out of research.

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