Brilliant Marketing, 3rd Edition

Marketing has never been so important because business has never been so competitive. Brilliant Marketing shows anyone how they can devise and execute winning marketing strategies. With practical advice from start to finish, this updated new edition gives you the lowdown on what works and how you ca...

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Detalles Bibliográficos
Otros Autores: Hall, Richard, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Pearson Business 2016.
Edición:3rd edition
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631381606719
Descripción
Sumario:Marketing has never been so important because business has never been so competitive. Brilliant Marketing shows anyone how they can devise and execute winning marketing strategies. With practical advice from start to finish, this updated new edition gives you the lowdown on what works and how you can succeed with your campaigns. Brilliant outcomes: ·    Understand the ideas, actions, campaigns that make a real difference. ·    Get a complete marketing skill-set to seduce and inspire. ·    Be a master of strategy – from thinking to planning to execution.
Descripción Física:1 online resource (368 pages)