What Is Product Management?

In a narrow sense, product managers work with designers and developers to build and maintain a company’s products. But product managers work best when they reach across organizational silos to connect internal stakeholders with your business goals—while ensuring those goals align with user needs. In...

Descripción completa

Detalles Bibliográficos
Otros Autores: LeMay, Matt, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: O'Reilly Media, Inc 2018.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631231706719
Descripción
Sumario:In a narrow sense, product managers work with designers and developers to build and maintain a company’s products. But product managers work best when they reach across organizational silos to connect internal stakeholders with your business goals—while ensuring those goals align with user needs. In this article, product management coach and consultant Matt LeMay explains why product managers are most effective when actively pursuing the critical role as “the voice of the customer” for your entire company.
Descripción Física:1 online resource (8 pages)
ISBN:9781492040965