The microbrewery handbook craft, brew, & build your own microbrewery success
"We all know that the dream of opening a microbrewery starts with making great beer. But this day in age, the point many hopeful brewery owners miss is that great beer is merely the price of entry. Now it's required to create a sense of place. It's required to do your research, unders...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
Wiley
[2020]
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630874506719 |
Tabla de Contenidos:
- Before you begin
- How to use this book
- State of the industry (for now)
- Focus on your taproom first
- How to differentiate your brewery
- Industry Q&A : Sam Calagione
- Tips to start your business plan
- Figuring out your financials
- Finance Q&A with Audra Gaiziunas
- Find the dollars to get started
- Sizing up the brewery / by Reed Odeneal
- The wonderful world of permitting & zoning
- The questions to ask your architect and contractors
- Best practices Q&A : Jester King founder Jeffrey Stuffings
- The start to a successful brewery : keys to strong leadership
- How to hire well and eliminate turnover in three steps
- How to have happy employees : keep them engaged
- Common barriers to a strong company culture
- Employee engagement Q&A : Quint Studer
- Customer service tips
- How to program your taproom to build revenue
- Keys to improving day to day taproom operations
- The value of finding and preserving mentorship
- Best practices Q&A : Burial Beer Co. co-founder Doug Reiser
- Why branding matters
- Tips for improving your social media presence
- How to get the local media on your side
- Love your community, and it will love you back
- Community Q&A : Matt Stevens, Creature Comforts.
