7 secrets of persuasion leading-edge neuromarketing techniques to influence anyone
7 Secrets of Persuasion takes the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.
| Otros Autores: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Wayne, NJ :
Career Press, Inc
[2016]
|
| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630152906719 |
| Sumario: | 7 Secrets of Persuasion takes the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion. |
|---|---|
| Descripción Física: | 1 online resource (224 pages) |
| Bibliografía: | Includes bibliographical references (pages 203-212) and index. |
