Five stars putting online reviews to work for your business

Create positive visibility for your business with this essential road map Everyone now understands the importance of online reviews on sites such as Yelp. This unique book helps you influence the process and leverage the results to increase sales and revenue. Five Stars is the perfect guide to a ti...

Descripción completa

Detalles Bibliográficos
Autor principal: Couzin, Gradiva (-)
Otros Autores: Grappone, Jennifer
Formato: Libro electrónico
Idioma:Inglés
Publicado: Indianapolis : Wiley [2014]
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629735506719
Descripción
Sumario:Create positive visibility for your business with this essential road map Everyone now understands the importance of online reviews on sites such as Yelp. This unique book helps you influence the process and leverage the results to increase sales and revenue. Five Stars is the perfect guide to a timely and crucial marketing tactic for today's savvy small business owners and marketers. Find out how to get more (and better) online reviews for your business, track and monitor them, leverage them effectively in social media and elsewhere, and handle negative reviews with
Notas:Includes index.
Descripción Física:1 online resource (314 p.)
ISBN:9781118763216
9781118763353