A crowdfunder's strategy guide build a better business by building community

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this book he goes beyond the nuts and bolts of how it works to a deeper level-crowdfunding not just as a cool way to raise mo...

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Detalles Bibliográficos
Otros Autores: Stegmaier, Jamey, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Oakland, California : Berrett-Koehler Publishers, Inc 2015.
Edición:First edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629681806719
Descripción
Sumario:As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this book he goes beyond the nuts and bolts of how it works to a deeper level-crowdfunding not just as a cool way to raise money but as a better way to build and run a business. This book features over forty illustrative examples of crowdfunding campaigns. Some succeeded wildly-like the high-tech cooler designer whose first attempt faltered but whose second raised 13 million. Some were sobering disasters, like the board g
Notas:Description based upon print version of record.
Descripción Física:1 online resource (217 p.)
Bibliografía:Includes bibliographical references and index.
ISBN:9781626564107
9781626564091