Internet retail operations integrating theory and practice for managers
The increasing popularity of online shopping makes Internet retailing a megatrend that cannot be ignored. The collaboration of two co-authors bringing academic rigor and broad consulting experience into the mix, Internet Retail Operations: Integrating Theory and Practice for Managers offers enduring...
| Other Authors: | , |
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| Format: | eBook |
| Language: | Inglés |
| Published: |
Boca Raton, Fla. :
CRC Press
2012.
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| Edition: | 1st edition |
| Series: | Supply chain integration series.
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| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629308606719 |
| Summary: | The increasing popularity of online shopping makes Internet retailing a megatrend that cannot be ignored. The collaboration of two co-authors bringing academic rigor and broad consulting experience into the mix, Internet Retail Operations: Integrating Theory and Practice for Managers offers enduring insights on operational issues and principles for the management of internet supply chains.Covering a range of emerging issues supported by a variety of case studies, the book details the evolution of information technology's role in retail supply chain networks, i |
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| Item Description: | Description based upon print version of record. |
| Physical Description: | 1 online resource (260 p.) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780429250682 9781466509245 9781283274418 9786613274410 9781439800928 |
