Your customers' perception of quality what it means to your bottom line and how to control it
Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of qualit...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Boca Raton, FL :
Productivity Press, an imprint of Taylor and Francis
2011.
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| Edición: | 1st edition |
| Colección: | Productivity Press Book
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629219206719 |
| Sumario: | Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of quality perception on your bottom line. Allowing you to look at quality from an outside-in, truly customer-centric perspective, the authors pave a concrete connection between enhanced customer perception and increased profitability. |
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| Descripción Física: | 1 online resource (216 pages) : illustrations |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9780429252174 9781439845820 9781439845813 9781439891230 |
