How to make money marketing your Android apps understanding Google's open sales model

A complete plan for selling your Android apps — including little-known techniques based on Google’s unique “open selling model”. Unlike Apple, Google allows developers to market their Apps from any site, including your own, not just Android Market. Google’s open sales model, while still maturing, ca...

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Detalles Bibliográficos
Autor principal: Hughes, Jeffrey (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Upper Saddle River, New Jersey : FT Press 2011.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629157806719
Descripción
Sumario:A complete plan for selling your Android apps — including little-known techniques based on Google’s unique “open selling model”. Unlike Apple, Google allows developers to market their Apps from any site, including your own, not just Android Market. Google’s open sales model, while still maturing, can provide advantages over Apple’s closed model — if you take advantage of the options Google gives you. This paper identifies key marketing activities that can help you succeed.
Notas:Imprint from p. [20].
"FT Press Delivers digital shorts"--Cover.
Descripción Física:1 online resource ([20] p.)
ISBN:9780132732048
9781283003735
9786613003737
9780132732031