YouTube for Business: Online Video Marketing for Any Business

Shows how to use YouTube for effective business marketing and is now updated to include new business related YouTube features Includes case studies -- examples of businesses, large and small, who are successfully using YouTube as part of their online marketing mix Includes 4 new chapters that cover...

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Detalles Bibliográficos
Otros Autores: Miller, Michael Author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] Que 2011
Edición:2nd ed
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629153706719
Descripción
Sumario:Shows how to use YouTube for effective business marketing and is now updated to include new business related YouTube features Includes case studies -- examples of businesses, large and small, who are successfully using YouTube as part of their online marketing mix Includes 4 new chapters that cover the newly added business-related features on You Tube. In one month over 70 million people viewed more than 2.5 billion videos on YouTube.com
Notas:Bibliographic Level Mode of Issuance: Monograph
Descripción Física:1 online resource (xvii, 289 p.) : ill
ISBN:9781282956902
9786612956904
9780132681858