Crowdsourcing your brand how to tap customer desire
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. Get your customers to help you build your brand, enhance your offerings, and broaden your base of buyer...
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| Format: | eBook |
| Language: | Inglés |
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Upper Saddle River, New Jersey :
FTPress Delivers
2010.
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| Edition: | 1st edition |
| Series: | FTPress Delivers elements.
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| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629058106719 |
| Summary: | This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. Get your customers to help you build your brand, enhance your offerings, and broaden your base of buyers! There are several ways your company can tap the priceless desire of customers to expand your product or service base. Starting with MasterCard, a pioneer in tapping the online community for help in selling services and products, a few examples are included…. |
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| Item Description: | Cover title. Imprint from cover p. [3]. Excerpted from: We are smarter than me, by Barry Libert and Jon Spector. Cf. resource description page (viewed March 4, 2010). |
| Physical Description: | 1 online resource ([8] p.) |
| ISBN: | 9780137083091 9781282598898 9786612598890 |
