What you need to know before beginning product design development

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats. Start any product design project the right way—and dramatically improve your odds of success! Every product should have a Market Requirements...

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Detalles Bibliográficos
Autor principal: Baker, Phil, 1943- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Upper Saddle River, N.J. : FTPress Delivers c2010]
Edición:1st edition
Colección:FTPress Delivers elements.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629041106719
Descripción
Sumario:This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats. Start any product design project the right way—and dramatically improve your odds of success! Every product should have a Market Requirements Document (MRD) that briefly describes the product and how it relates to the market. MRDs provide product goals, set priorities, and become a catalyst for discussion between marketing and development teams. Had one of the original Apple Newton’s top priorities not been handwriting recognition, things might have turned out better....
Notas:Cover title.
Imprint from cover p. [3].
Excerpted from: From concept to consumer : how to turn ideas into money / by Phil Baker. Cf. resource description page (viewed March 5, 2010).
Descripción Física:1 online resource ([8] p.)
ISBN:9780132481922
9781282519862
9786612519864