Powerful social media, branding, PR practices
"How to leverage the latest tools and techniques to create and launch great new products ... build or revitalize virtually any brand ... reach today's new influencers and stakeholders ... find new sources of value ... get your customers to love you, and stay in love with you!"--Resour...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, N.J. :
FTPress Delivers
c2011.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629025906719 |
| Sumario: | "How to leverage the latest tools and techniques to create and launch great new products ... build or revitalize virtually any brand ... reach today's new influencers and stakeholders ... find new sources of value ... get your customers to love you, and stay in love with you!"--Resource description page. |
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| Notas: | Description based on resource description page (viewed Sept. 23, 2010). "An e-burst of inspiration from the best books collections"--Cover. |
| Descripción Física: | 1 online resource ([148] p.) : ill |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9780132489515 9781282659056 9786612659058 |
