The handbook of strategic public relations and integrated communications

The second edition of this resource includes 70 leading authors in the field of public relations and communications, 27 new chapters and 44 new authors addressing the major changes in the field. Each chapter has a QR code that links to the contributors' biography, chapter introduction, more im...

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Detalles Bibliográficos
Otros Autores: Caywood, Clarke, author (author), Caywood, Clarke L., 1947- editor (editor)
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : McGraw-Hill 2012.
Edición:Second edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628980206719

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