Know your shoppers (collection)

In Inside the Mind of the Shopper , world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their greatest opportunities. Every year, says Sorensen, shoppers will spend a quadrillion second...

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Bibliographic Details
Other Authors: Sorensen, Herb, 1944- author (author), Sorensen, Herb, 1944- (-), Hammond, Richard
Format: eBook
Language:Inglés
Published: Upper Saddle River, New Jersey : FTPress Delivers 2013.
Edition:1st edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628923906719
Table of Contents:
  • Inside the mind of the shopper : the science of retailing / Herb Sorensen
  • Smart retail : winning ideas and strategies from the most successful retailers in the world / Richard Hammond.