How to change minds the art of influence without manipulation
Persuade, Don't Push!Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highl...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
San Francisco :
Berrett-Kohler Publishers
[2013]
San Francisco : 2013. |
| Edición: | 1st ed |
| Colección: | BK business book.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628853606719 |
| Sumario: | Persuade, Don't Push!Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles's wise advice-illust |
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| Notas: | Includes index. |
| Descripción Física: | 1 online resource (xxi, 188 pages) : illustrations |
| ISBN: | 9781609948306 |
