Facebook marketing for dummies

The bestselling book updated with all of the latest features and Facebook upgrades This latest revision covers the newest Facebook tools and techniques, including how to use the Timeline for your business page and how to take advantage of third-party apps. It will also explore the psychology of the...

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Bibliographic Details
Main Author: Haydon, John (-)
Format: eBook
Language:Inglés
Published: Hoboken, NJ : Wiley c2013.
Edition:4th ed
Series:For dummies
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628832206719
Description
Summary:The bestselling book updated with all of the latest features and Facebook upgrades This latest revision covers the newest Facebook tools and techniques, including how to use the Timeline for your business page and how to take advantage of third-party apps. It will also explore the psychology of the Facebook user, explain ways to build your fan base and increase brand awareness, look at how to promote your page with events and contests, and discuss ways to monitor and measure your efforts. Real-world case studies illustrate the techniques.Facebook is among the most important
Item Description:Includes index.
Physical Description:1 online resource (491 p.)
ISBN:9781118413265
9781118413241