Maximum influence the 12 universal laws of power persuasion
The persuasion classic-with powerful new insights from behavioral science.
| Autor principal: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
American Management Association
2013.
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| Edición: | 2nd ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628828406719 |
Tabla de Contenidos:
- Cover; Title; Copyright; Dedication; Contents; ACKNOWLEDGMENTS; INTRODUCTION: What Was I Thinking?; CHAPTER 1: I'm a Good Boss. So Why Do I Sometimes Act Like a Bad One?; CHAPTER 2: Why Don't People Heed My Sage Advice?; CHAPTER 3: Why Do I Lose My Cool in Hot Situations?; CHAPTER 4: Why Does a Good Fight Sometimes Go Bad?; CHAPTER 5: Why Can Ambition Sabotage Success?; CHAPTER 6: Why Do People Resist Change?; CHAPTER 7: Why Do Good Teams Go Bad?; CHAPTER 8: What Causes a Star to Fade?; CONCLUSION: The Aha Moment; References; Index; About the Author
