Business model innovation how to stay relevant when the world is changing
Business model innovation is the new strategic imperative for all leaders Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were ""netflixed."" Business models don't last a...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
John Wiley & Sons, Inc
2012.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628692706719 |
Sumario: | Business model innovation is the new strategic imperative for all leaders Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were ""netflixed."" Business models don't last as long as they used to. Historically CEO's have managed a single business model over their entire careers. Today, all organizations must be capable of designing, prototyping, and experimenting with new business models. The Business Model Innovation Factory provides leaders with the survival skills to create a pip |
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Notas: | Description based upon print version of record. |
Descripción Física: | 1 online resource (237 pages) |
ISBN: | 9781119205234 9781280588839 9786613618665 9781118225905 |