The art of explanation making your ideas, products, and services easier to understand

Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Expl...

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Detalles Bibliográficos
Autor principal: LeFever, Lee, 1973- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons c2013.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628676306719
Descripción
Sumario:Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through shor
Notas:Description based upon print version of record.
Descripción Física:1 online resource (258 p.)
Bibliografía:Includes bibliographical references and index.
ISBN:9781118417317
9781283835060
9781118420690