Really good packaging explained top design professionals critique 300 designs & explain what makes them work

This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.

Detalles Bibliográficos
Autor principal: Edwards, Bronwen (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Beverly, Mass. : Rockport Publishers 2011.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628653006719
Descripción
Sumario:This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.
Notas:Includes index.
Descripción Física:1 online resource (272 p.)
Bibliografía:Includes bibliographical references and index.
ISBN:9781610601849