People love you the real secret to delivering legendary customer experiences
What you experience is what you remember. The more emotional the experience, the deeper it is branded into your memory. Experience has a major impact on buying decisions. Every touch point, every time you or someone in your company engages a customer, it creates an experience-something memorable. W...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken :
John Wiley
2013.
Hoboken, New Jersey : 2013. |
Edición: | 1st edition |
Colección: | Gale eBooks
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628562106719 |
Sumario: | What you experience is what you remember. The more emotional the experience, the deeper it is branded into your memory. Experience has a major impact on buying decisions. Every touch point, every time you or someone in your company engages a customer, it creates an experience-something memorable. When customers have a positive emotional experience, it anchors them to your brand, your product or service, and ultimately to you. People Love You provides a practical, actionable, and easy-to-implement approach to building strong emotional bonds with customers that last a lifetime. Far too many o |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (x, 181 pages) |
ISBN: | 9781118555873 9781299146280 9781118555880 |