Buy it! what's in it for your customers?
"This Element is an excerpt from So what?: how to communicate what really matters to your audience (ISBN: 9780137158263) by Mark Magnacca. How to uncover and communicate the "So What?" benefits your customers really care about: the benefits that drive breakthrough success--in products...
Autor principal: | |
---|---|
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, N.J. :
Pearson Education publishing as FTPress Delivers
c2010.
|
Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628430906719 |