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"This Element is an excerpt from So what?: how to communicate what really matters to your audience (ISBN: 9780137158263) by Mark Magnacca. How to uncover and communicate the "So What?" benefits your customers really care about: the benefits that drive breakthrough success--in products...

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Detalles Bibliográficos
Autor principal: Magnacca, Mark, 1969- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : Pearson Education publishing as FTPress Delivers c2010.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628430906719
Descripción
Sumario:"This Element is an excerpt from So what?: how to communicate what really matters to your audience (ISBN: 9780137158263) by Mark Magnacca. How to uncover and communicate the "So What?" benefits your customers really care about: the benefits that drive breakthrough success--in products, services, and in your own career!"--Resource description page.
Notas:Cover title.
"An e-burst of inspiration from the best books."
Descripción Física:1 online resource ([9] p.)