Disciplined dreaming a proven system to drive breakthrough creativity
"5-part process that will transform your organization-or your career-into a non-stop creativity juggernaut We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity-at all levels of an organization. Di...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
San Francisco :
Jossey-Bass
2011.
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| Edición: | 1st ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628308606719 |
Tabla de Contenidos:
- Disciplined Dreaming; Contents; Preface; Introduction; 1 The Case for Creativity; 2 Disciplined Dreaming: Your System for Creativity; STEP ONE Ask; 3 Defining the Creativity Challenge; 4 Driving Curiosity and Awareness; STEP TWO Prepare; 5 Gaining the Keys to a Creative Mind and Culture; 6 Preparing Your Environment to Promote Creative Passion; STEP THREE Discover; 7 Discovering the Ways of Creativity; STEP FOUR Ignite; 8 Generating Creative Sparks; 9 Igniting the Sparks of Creativity: The Eight Most Powerful Techniques; STEP FIVE Launch; 10 Bringing Your Ideas to Life: The Launch
- Epilogue: The Power of OneAppendix A: The Top Six Creativity Myths (and Truths); Appendix B: Additional Warm-Up Exercises to Jump-Start Creativity; Notes; Acknowledgments; About the Author; Index
