Brand for talent eight essentials to make your talent as famous as your brand
Praise for Brand for Talent ""As a marketer, nothing is more important than building a strong, relevant brand. As a leader, nothing is more important than creating an energized, talented group of employees. Brand for Talent provides a compelling framework and great practical tips. It will...
Otros Autores: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
San Francisco, California :
Jossey-Bass
2009.
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Edición: | 1st ed |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628217306719 |
Sumario: | Praise for Brand for Talent ""As a marketer, nothing is more important than building a strong, relevant brand. As a leader, nothing is more important than creating an energized, talented group of employees. Brand for Talent provides a compelling framework and great practical tips. It will change the way you think about your people strategy.""-Cammie Dunaway, Nintendo of America ""Brand for Talent is your wake up call to the realities of today's hiring marketplace. Branding baristas Mark Schumann and Libby Sartain welcome you with a steaming mug of half philo |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (274 p.) |
Bibliografía: | Includes bibliographical references (p. 245-252) and index. |
ISBN: | 9780470463703 9781282547964 9786612547966 9780470463680 |