Overfished ocean strategy powering up innovation for a resource-deprived world

We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As...

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Detalles Bibliográficos
Otros Autores: Zhexembayeva, Nadya, author (author), Youssi, Wes, cover designer (cover designer)
Formato: Libro electrónico
Idioma:Inglés
Publicado: San Francisco : Berrett-Koehler Publishers, Inc [2014]
Edición:1st ed
Colección:BK business book.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628217106719
Descripción
Sumario:We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity-the over fished ocean-their primary strategic consideration, not just a concern for their "green" division. Over fished Ocean Strategy offers five essential principles for innovating in this n
Notas:Includes index.
Descripción Física:1 online resource (vii, 195 pages) : illustrations, map
Bibliografía:Includes bibliographical references and index.
ISBN:9781609949662
9781609949655