233 tips and tricks for recruiting users as participants in usability studies

Participant recruiting for usability studies is the unglamorous foundation for all user testing. Having a systematic recruiting program in place will make a huge difference in the amount of usability testing conducted in your organization and the quality of your recruits with an immediate impact on...

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Detalles Bibliográficos
Autor Corporativo: Nielsen Norman Group Content Provider (content provider)
Otros Autores: Sova, Deborah Hinderer Author (author), Nielsen, Jakob Contributor (contributor)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] New Riders 2010
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628188206719
Descripción
Sumario:Participant recruiting for usability studies is the unglamorous foundation for all user testing. Having a systematic recruiting program in place will make a huge difference in the amount of usability testing conducted in your organization and the quality of your recruits with an immediate impact on the quality of the test results. This report from the Nielsen Norman Group tells you how to set up and manage a recruiting program, how to get the right users for specific tests, and how to deal with the users you have recruited. It also presents advice on when to outsource to a recruiting agency (for a fee) and when to use in-house recruiting.
Notas:Bibliographic Level Mode of Issuance: Monograph
Descripción Física:1 online resource (144 p.) : ill
Bibliografía:Includes bibliographical references (p. 143-144).