Open leadership how social technology can transform the way you lead

An essential guide for leaders who want to use social media to be ""open"" while maintaining control ""Be Open, Be Transparent, Be Authentic"" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and...

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Detalles Bibliográficos
Autor principal: Li, Charlene (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: San Francisco : Jossey-Bass c2010.
Edición:1st ed
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628179406719
Descripción
Sumario:An essential guide for leaders who want to use social media to be ""open"" while maintaining control ""Be Open, Be Transparent, Be Authentic"" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to
Notas:Description based upon print version of record.
Descripción Física:1 online resource (334 p.)
Bibliografía:Includes bibliographical references and index.
ISBN:9780470636718
9781282688513
9786612688515
9780470636695